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Why SMART?

We put your needs first.

Smart is by design a small company so we can offer each of our clients the hands-on attention they deserve. 

We�ll make your campaign as unique as you are, and we�ll never deliver a �cookie cutter� campaign.  We spend time with you, learning about your company in order to tailor the campaign that will work best for your needs. 

We take great care to match the right caller with your campaign.  Every part of the country has its own particular �vibe� and not every caller is appropriate for every region.  We will always make sure that the callers assigned to your campaign are a good fit for the sensibilities of your community.

Our core staff includes some of the most experienced marketing professionals in the country.

Smart's Principal, Patricia Nicholson, will be actively involved in the planning and implementation of your campaign, putting her 25 years of marketing experience at some of the nation�s most respected arts organizations at your service.  

Smart's core staff of senior managers and callers are an experienced and diverse group of individuals knowledgeable in the arts, highly articulate, and committed to providing your patrons with exceptional customer service.  Before getting on the phone they are extensively trained in the specifics of your campaign, and spend several days researching not only your company but also the work you�re offering during the season.

Our approach is personalized.

Because our managers and callers are often your patrons� primary contact with your company, they are key members of your audience development team.   As such, they take great pride in offering your patrons exceptional service. 

Smart uses VoIP telephones run over a T-1 line.  Because of a special arrangement with our phone provider, we�re able to provide your campaign with a customized caller ID.  When your patrons get a call, their caller ID will show the name of your company, rather than "Smart Marketing" or �Illinois call.�

We�re cost-effective.

Our unique business model ensures that we can provide exceptional results at a highly competitive price.  Unlike other firms who charge a flat fee or high percentage of gross sales, Smart keeps your costs low by charging only the actual running costs of the campaign, plus a modest management fee.   With Smart, you can grow your audience and keep more of the income for your company.

SMART:  The affordable alternative for your telemarketing needs.

Whether you�re a small company that�s never used telemarketing because you thought it was �too expensive,� or a mid-size organization looking for a new direction and new energy for your telemarketing campaign, Smart is the company for you!

For More Information

We invite you to contact us for more information on how Smart can help you build your subscription audience.  For more information, client references, or a campaign proposal, please contact Patricia Nicholson by phone at 312.651.6166, or by email.

 
� 2012 SMART
Strategic Marketing for the Arts
811 W Evergreen St., Suite 103
Chicago, IL 60654
312.651.6166